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Case studies

Real campaigns, real numbers

Every project here comes with the full story: what wasn't working, what I changed and what happened next. Filter by the kind of work you're interested in.

Google Ads dashboard showing 7.94K clicks, 65.4K impressions, $1.01 average CPC and $8.05K costGoogle Ads
1,700+leads at $4.74 each

Cleaning Company at Scale

A Google Ads account that kept its cost per lead under $5 while scaling past 1,700 conversions.

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Google Ads dashboard showing 1.34K clicks, 421 conversions, a 31.32% conversion rate and $1.8K costGoogle Ads
31%of clicks became leads

Florida Lawn Care & Landscaping

Google Search campaigns for a lawn care and landscaping business in Florida. A 31% conversion rate on $1.8K in spend.

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Google Ads dashboard showing 842 clicks, 296 conversions, $1.35 average CPC and $1.13K costGoogle Ads
$3.82per lead, 35% conversion rate

Plumbing Business Leads

Google Search campaigns built around emergency plumbing searches. 296 leads from $1,130 in ad spend.

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Google Ads dashboard showing 661 clicks, 14.4K impressions, 140 conversions and $567 costGoogle Ads
$4.05per lead

Ashura Maids

Google Search campaigns for a domestic staffing agency in Riyadh. 140 conversions from $567 in total spend.

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Google Ads dashboard showing 3.67K clicks, 37.2K impressions, 290 conversions and $4.06K costGoogle Ads
290leads in 45 days

Cleaning Business Leads

Rebuilt a struggling Google Ads account around local intent. The conversion rate tripled.

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Google Ads dashboard showing 243K clicks, 18M impressions, 442.66 conversions and $3.99K costGoogle Ads
5Xreturn on ad spend

Smart Computers Ke Sales Boost

Shopping feed fixes, smarter bidding and cart remarketing. More sales at a lower cost per sale.

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Diagram of a food supply lead generation automationLead Automation
+60%valid sales conversations

Food Supply Lead Generation

An automated pipeline that collects, qualifies and routes leads to the sales team in real time.

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AI chatbot interface on a websiteAI Chatbot
80%questions answered automatically

Customer Support Bot

A chatbot that handles FAQs, bookings and basic troubleshooting, then hands complex cases to a human with full context.

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AI voice agent concept for a business in RiyadhAI Voice Agent
24/7calls answered, Arabic & English

Riyadh Voice Agent

An AI voice agent that answers calls in Arabic and English and books appointments directly into the calendar.

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Social media automation dashboardContent Automation
+35%organic engagement

Social Content Automator

AI-written captions and hashtags, scheduled automatically across five platforms.

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Tax form data extraction automationDocument Automation
99%fewer entry errors

Tax Form Data Extractor

OCR and AI that pull the right boxes from tax forms and push clean data into accounting software.

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Dazu AI Hub job matching automationAI Matching
Fasterand more accurate placements

Dazu AI Hub Job Matching

AI that reads CVs and job requirements, then pairs the strongest candidates with each open role.

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All Clean Pro website homepage on a laptop: Best cleaning services in GeorgiaSEO Website
6 + 8service pages and city pages

All Clean Pro

A fast, SEO-first site for a Georgia cleaning company, with service pages, city pages and call-first design.

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Smart Computers Ke e-commerce website homepageE-commerce Website
Store + Adsbuilt to work together

Smart Computers Ke E-commerce

A fast e-commerce store for a gaming hardware retailer, built to turn ad traffic into orders.

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Kevton Technologies e-commerce homepage with gaming monitor bannerE-commerce + Systems
3-in-1shop, repairs, custom builds

Kevton Technologies

An e-commerce store for laptops, gaming PCs and accessories, plus custom PC build requests and repair bookings.

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Kevton Technologies repair services landing pageLanding Page
Booking + trackingin one page

Kevton Technologies Repair

A landing page with a multi-step booking form and a live repair status tracker.

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Boldrise Marketing agency websiteAgency Website
Built tocapture leads

Boldrise Marketing

A fast, conversion-focused agency website with clear calls to action.

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Ida Rob-Maritim personal portfolio websitePersonal Brand
10+ yrsof expertise, front and centre

Ida Rob Portfolio

A professional portfolio for a communications expert with more than ten years of experience.

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Writers Fantasy creative agency websiteAgency Website
3services, one clear story

Writers Fantasy

A clean, engaging site for a ghostwriting, design and translation agency.

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